How Motion Graphics Can Elevate Your Graphic Design Career
Have you wondered how animated videos move? Well, it is using the principle of motion graphics that these videos work. Animation includes graphics and design. To make these images move, animators use motion graphics. Over the years, motion graphics has become a promising career field and the professionals who embark upon this field are motion graphics designers.
Apart from animation, motion graphics include storytelling and voice-overs, which makes the video content engaging. Be it commercials, movies or cartoon shows, the importance of motion graphics is immense in all these avenues.
If you want a career in motion graphics, you can join a motion graphics course as it will help you gain the required skills in this field. Some of these courses can also offer you job opportunities like internships or placement to kickstart your career. Here, you will find out what makes motion graphics a good career option.
Why You Should Consider Motion Graphics as a Career Choice
There’s a huge scope for a motion graphics designer. All you need is skills and a certain level of experience (even as basic as working on hands-on projects) and you can be a shining professional in this field. Here are the reasons why motion graphics is a great career option:
1. Creative Field of Work
Your job as a motion graphics designer requires you to be creative. With ample skills, a quality motion graphics designer can use motion design in images, creating engaging and captivating content for the audience. As a motion graphics designer, you should be adaptable to the client’s demands when it comes to creating motion content.
2. Widespread Demand
No matter what digital platform someone is on, there are motion graphics everywhere; starting from YouTube videos, commercials and brand promotions to explainer videos and billboards, all these places showcase motion graphics. Businesses and brands want their content to be captivating, to reach the audience. Motion graphics is a widespread tool using which businesses can interestingly communicate to the audience. Thus, the demand for motion graphics designers is also increasing.
3. Trending in the Market
With new technologies and tools coming up now and then, the field of motion graphics is also experiencing a continuous change. This is why there has been a constant demand for motion graphics designers in different industries. Since AI also come into the picture now, the coming years will witness a dynamic evolution in motion graphics.
4. Flexible Learning
You can pursue a professional degree in the field of graphics design. Also, you can learn at your own pace. There are various online courses for motion graphics design. These courses generally offer updated and relevant study materials, tutorial videos and expert guidance. All you have to do is schedule your timing for the course and you can learn alongside committing to your personal or professional work.
5. Great Payscale
A motion graphics designer in India earns an average of INR 5,95,000 per year. If a motion graphics designer has experience of 8+ years, the person might get a salary of up to 10 Lakhs (in Kolkata). Now, the average pay varies from one location to another. If you have a knack for creativity and you seriously want to build your career in motion graphics, you can enrol in a course.
What Are the Job Roles of a Motion Graphics Designer?
The role of a motion graphics designer is primarily designing graphics and animating 2D and 3D objects, from concept to the end product. The other responsibilities of a graphics designer also include:
- Making graphics design for social content like Instagram and Meta.
- Working with design platforms like InDesign, Photoshop and Illustrator.
- Choosing design elements like typography, audio and visuals.
- Collaborating with creative teams and clients to cater to their varied requirements.
- As a senior motion graphics designer working in a firm, you are entitled to work with more advanced tools and even take new members to the team (depending on the demands of the project).
What Are The Skills Required to be a Motion Graphics Designer?
A motion graphics artist needs to be creative. Along with that, there are some core skills that they should have:
1. Understanding Perspective
Motion graphics designers must have a strong understanding of all the key components that work in an effective animation. The different light sources, audience’s perspective, camera location and image movements influencing a scene, are all important elements in animation.
2. 3D Modelling
The foundation of motion graphics is in 2D format, but many final products call for animation and 3D modelling. It is for this reason a motion graphics designer needs to be well-versed with the 3D modelling principles.
3. Organizational Skills
Motion graphics designers must manage different types of animation production processes. If you can multitask, it will become naturally easy for you to manage different processes, giving you an advantage in this career as well.
4. Adaptability
The process of motion graphics goes through many changes. It is thus important for motion graphics designers to have adaptability skills. The professional must collaborate with teams and clients, constantly considering feedback and working on those changes.
How Can You Make Your Career as a Motion Graphic Designer?
A person can make their career as a motion graphic designer by following these steps:
1. Learn to Use the Different Tools
Motion graphics is a creative journey. As the world of animation relies upon design software, motion graphic designer creates various concept arts, giving static images a sense of movement. Different tools support motion graphics; take a demo and choose a tool that suits your needs.
2. Improve Your Knowledge
Since new updates keep coming up in the field of motion graphics, it is essential for motion graphic designers to study new developments and trends that will come along the way. Of course, there are some basics which you need to learn while pursuing a career in motion graphics, but to stay relevant as a designer, you need to upgrade your knowledge.
3. Learn Animation Principles
Animation and motion graphics are intertwined. Animation is the process of moving images so that it creates a story. Motion graphics deal with not just image movements but also camera locations, light adjustments and many other spectacular effects that give the entire animation meaning. Animation is based on some principles like arcs, staging, timing, exaggeration and more. Aspiring motion graphics designers need to learn these principles.
4. Build a Strong Portfolio
You must make a portfolio of all the work you’ve done. It doesn’t matter if they are used in any big or small business. Your client would check if you have the potential to meet their requirements or not. Sit with all the work you’ve done so far and put the best ones in the front.
Conclusion
If you have a passion for animation, motion graphics can be a great career path for you. There is an increasing demand for motion graphic designers across industries. But, before applying for this role, ensure you have enough knowledge and skills to pursue motion graphics as a career.
To make a career as a motion graphic designer, you can enroll in Moople Academy’s motion graphics course. It is a 6-month course that integrates AI tools, the principles of animation and video editing sessions, which will shape you into a motion graphic designer in the future. To know more about the course, visit Moople Academy.









